Consumer Behavior

June 2, 2018

Consumer Behavior: Building Marketing Strategy

Resource: Consumer Behavior: Building Marketing Strategy, Ch. 15 Utilize the same product/service that your team chose for Week 3. Prepare a 15- to 20-slide Microsoft® PowerPoint® […]
May 31, 2018

Consumer Behavior

Assignment 2: Who uses personal care products?For this assignment, you work for the marketing manager of an organization that is going to launch a new line […]
May 16, 2018

Consumer Behavior

Develop a 10- to 12-slide Microsoft® PowerPoint® presentation, with notes on each slide, in which you relate consumer behavior and social media influence. Address the following: […]
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