The Strategic Planning Process

Prepare for this Application Assignment as follows:

  • Identify a health care organization with which you are familiar and/or for which a significant amount of information is available online.
  • With this organization in mind, review the information presented in this week’s media segment and the chapters of the course texts.
  • Then, research and analyze the organization as follows:
    • What are the mission, vision, and values of this organization? What have you learned about the importance and function of an organization’s mission, vision, and values?
    • Gather data on these three aspects of the organization:
    • Based on this abbreviated internal assessment (as indicated above), what do you think are this organization’s most significant strengths and weaknesses?
    • Examine information about the community in which this organization operates, and the various external factors identified in the Learning Resources. These include economics, demographics, competitors, and other factors.
    • Based on this abbreviated external assessment (as indicated above), what do you think are the most significant opportunities and threats for this organization?
  • After you have concluded your research and analysis, consider what additional information you would need in order to conduct more complete internal and external assessments.

Then write a 2- to 3-page paper that addresses the following:

  • Analyze the mission, vision, and values of the organization you have selected.
  • Describe significant strengths, weaknesses, opportunities, and threats for the organization. Be sure to provide your rationale.


Your written assignments must follow APA guidelines. Be sure to support your work with specific citations from this week’s Learning Resources and additional scholarly sources as appropriate. Refer to the Essential Guide to APA Style for Walden Students to ensure your in-text citations and reference list are correct.

    • These chapters provide additional context to supplement the information presented in the required chapters of the course texts.
  • Article: Seymour, D. (2009). Mergers, acquisitions and partnerships: Lessons from the 1990s. Healthcare Executive, 24(4), 56–59. Retrieved from
  • Article: Collins, J. C., & Porras, J. I. (1996). Building your company’s vision. Harvard Business Review, 74(5), 65–77. Retrieved from
  • Article: SWOT analysis. (2010). Retrieved from

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